PUBLIC OUTREACH COMMITTEE
ITEM:		DISCUSSION ITEM
5.	DISCUSS OPTIONS FOR DISTRIBUTION OF 2011 ANNUAL REPORT
Meeting Date:			April 11, 2012
From:			David J. Stoldt,
			General Manager
Prepared By:			Rachel Martinez

SUMMARY: Staff has developed the following suggested distribution list for the 2011 Annual Report:

1. Posted online at District website

2. Printed copies available at following locations:

· District lobby

· City Hall

o Carmel

o Del Rey Oaks

o Monterey

o Pacific Grove

o Sand City

o Seaside

· Public Library

o Harrison Memorial Library, Main Branch, Carmel

o Harrison Memorial Library, Park Branch, Carmel

o Monterey Public Library

o Pacific Grove Public Library

o Seaside Branch, Monterey County Free Library

o Carmel Valley Branch, Monterey County Free Library

3. Mailed copies to:

· Mayors and City Managers

o Carmel

o Del Rey Oaks

o Monterey

o Pacific Grove

o Sand City

o Seaside

· Monterey Regional Water Pollution Control Agency

· Pebble Beach Community Services District

· Resource Conservation District of Monterey County

· Carmel Area Wastewater District

· Carmel Valley County Sanitation District

· Seaside County Sanitation District

· Monterey County Water Resources Agency

4. E-mail blast to:

· District’s agenda/packet distribution list

· Local Media

· Community Organization Representatives

o Monterey Peninsula Chamber of Commerce

o Pacific Grove Chamber of Commerce

o Carmel Chamber of Commerce

o Seaside/Sand City Chamber of Commerce

o Monterey County Business Council

o Monterey County Hospitality Association

o Coalition of Peninsula Businesses

o Carmel Valley Association

An excerpt of the report has been added to the draft April 2012 District newsletter. Additional distribution could include purchasing ad space in local print publications. A summary of advertising costs is presented as Exhibit 5-A.

BACKGROUND: At the March 8 Public Outreach Committee meeting, the committee reviewed the 2011 draft annual report and discussed potential distribution. In recent years, the report was posted on the District’s website and printed copies were made available in the main District office. The committee expressed a desire to increase distribution of the 2011 report.

The Board approved the 2011 Annual Report at its March 19 meeting.

RECOMMENDATION: The committee should review the suggested distribution list and offer any recommended additions.

EXHIBITS

5-A Print Publication Ad Rates

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