EXHIBIT 1-B
DRAFT MINUTES
Monterey Peninsula Water Management District
Public Outreach Committee
December 15, 2010
Call to Order
The meeting was called to order at 9:08 am in the District conference room.
Committee members present:
Kristi Markey
David Pendergrass
Committee members absent: None
District staff
members present:
Henrietta Stern, Project Manager
Comments from the Public
No comments were presented.
Action Items
1. Receive
Minutes of September 28, 2010 Committee Meetings
Director
Pendergrass offered a motion that was seconded by Director Markey to receive
the minutes as presented. The motion was
adopted unanimously on a vote of 3 – 0.
Discussion Item
2. Discuss Public Outreach Related to
Coastal Water Project and Cease and Desist Order Decisions
Staff agreed to update the FAQ related to this topic on the District’s website by the end of January 2011.
3. Discuss Ideas for Timely Updates to Community on MPWMD Accomplishments and Conservation Related Information
The committee proposed the following. (1) Investigate the cost to mail post cards out to the entire District, or targeted areas of the District on a regular basis that will convey current information and a consistent positive message to the public. (2) Modify the District web site address with a suffix of .net or .org that will replace the current .dst.ca.us address. (3) Hire a webmaster to update the design of the MPWMD website. Could this be done by February 2011? (4) Develop ads that will display at local movie theatres. (5) Develop a newsletter. (6) Design Twitter and Facebook pages and update regularly. (7) Design an e-newsletter that can be updated regularly. (8) Press releases should be distributed to Public Outreach Committee members for review 3 days in advance of release to the media. If there is an emergency situation, send out as needed or provide at lease 48 hours time for review. (9) Develop a schedule of upcoming significant event/activities that can be highlighted in social media and print communications. (10) Request that Cal-Am feature the MPWMD logo ahead of the Cal-Am logo in alternating publications. Joint publications of Cal-Am and MPWMD often show the Cal-Am logo first.
4. Discuss
Public Outreach Related to Aquifer Storage and Recovery Phase 1 Project
An event at the ASR well site could be conducted in late spring, after the access road is completed.
5. Update
on Development of Student Activity Book by California American Water Company
Ms. Stern reported that she is consulting with Cal-Am on development of a workbook for fifth grade students that informs the reader about the local watershed. This joint collaboration is funded by Cal-Am.
Schedule Next Committee Meeting Date
The committee will meet on Thursday, January 13, 2011 at 9 am in the District conference room.
Adjournment
The meeting was adjourned at approximately 10:10 am.
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